It’s been nearly 4 years since Ford unveiled the compact Maverick pickup truck. According to the Detroit automaker, the Maverick has been an unmitigated success with 60% of buyers coming from other brands. That may seem unsurprising given the Maverick’s relatively low entry price and impressive hybrid-powered fuel efficiency.
And for 2025, the Blue Oval is aiming to expand the Maverick’s appeal. All models receive a mid-cycle refresh that brings a new front-end design, a bigger standard infotainment touchscreen, the ability to pair AWD with the hybrid powertrain, and an all-new variant inspired by 90s street trucks – the Lobo.
Sitting atop the 2025 Maverick range, the incoming Lobo adds a performance-tuned sport truck option to the mix. Ford already offers an off-road-centric Tremor variant to go with the efficiency-minded hybrid Maverick. This all-new Lobo, which takes cues from lowered street trucks of the mid-80s through early 00s, is focused on performance.
It starts with the same 2.0-liter turbocharged “EcoBoost” inline-4 engine already offered in the Maverick. For 2025, Ford has unfortunately detuned this setup from 250 horsepower down to 238, but torque remains the same at 275 lb-ft. For the Lobo, the standard 8-speed automatic transmission is swapped out for the 7-speed Quick Shift dual-clutch unit from the European Focus ST.
It routes power, automatically or via paddle shifters, to all four wheels on the Maverick Lobo. Turn on the exclusive Lobo Drive Mode and torque vectoring is activated. Using the twin-clutch rear drive unit out of the Bronco Sport, this configuration encourages hard driving. As in “meant for closed-course driving” per Ford since Lobo mode also turns the stability control system down to reduce understeer.
In keeping with the street truck vibe and performance mission, the 2025 Maverick Lobo sits 0.5 inches lower up front and 1.1 inches lower out back. The dropped suspension features top mounts from the Mustang Mach-E and rear dampers off the Maverick Tremor. Of course, all this parts bin raiding comes with tuning and development specific to the Lobo.
Additionally, the steering rack is a performance-tuned unit out of Ford’s European-market Kuga. That market’s Focus ST also lends its larger front brake rotors with dual-piston calipers and higher friction brake pads to the Maverick Lobo. The black-finished 19” “Turbofan” wheels add a fatter contact patch and just plain look cool.
That wheel setup is complemented by a monochromatic paint scheme and a black-painted roof. Unfortunately, there are no Lobo-exclusive exterior colors, but the blackout effect is applied to the Ford badges and these models come with Lobo emblems on the front fenders. It certainly gives the Lobo that throwback street truck vibe Ford is aiming for.
The vibe continues inside with what the Blue Oval describes as a street art-inspired style. A graffiti-like effect gets overprinted on the seat upholstery and accent stitching – in Grabber Blue and Electric Lime – extends to the steering wheel.
Ford will offer the 2025 Maverick Lobo in two configurations, Standard and High. In High spec, which is currently the only variant available online, the new Lobo will be the priciest Maverick with its $42,090 MSRP including destination charges.
But it comes with the same updated content as the rest of the 2025 Maverick lineup like a 13.2” infotainment touchscreen as well as niceties like heated front seats, adaptive cruise control, a moonroof, and Pro Trailer Backup Assist.
Ordering for the 2025 Ford Maverick Lobo has begun and deliveries are slated to begin in late 2024. We’re already looking forward to finding out more about how this exciting new Lobo will build on the success of the 2024 Maverick.
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